23.07.2024

OPTIMA celebrates open-air event and Family Day

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The open-air event and Family Day 2024 took place at Optima last weekend.
Over 6,000 visitors came to the festival grounds at the headquarters last weekend

Last weekend, Optima celebrated at the headquarters in the Solpark in Schwäbisch Hall. Two bands created a lively atmosphere at the open-air event on Friday. A spectacular fire show rounded off the event. On Saturday, employees were able to bring their families along and provide exciting insights into the world of packaging machines. In total, over 6,000 visitors attended the event.

The festive weekend kicked off with the open-air event on Friday evening. From 5.30p.m., employees and their companions were treated to a variety of food stands, two large marquees and a stage with plenty of space for dancing. The bands inblue and KKCB provided a lively atmosphere. The highlight of the evening was a spectacular fire show.

Video open-air event

Video Family Day

The two bands in-blue and KKCB provided good music at the Optima Open Air.

The two bands inblue and KKCB provided good music and a lively atmosphere.

Fire show at the open-air event

A spectacular fire show rounded off the open-air event.

On Saturday's Family Day, employees were able to bring their families and enjoy a varied program for young and old: As well as touring the assembly halls and seeing machine demonstrations, visitors could spin the wheel of fortune, test their archery skills or show off their sporting prowess at the Unicorns' stand in football kit.

Visitors to the family day view machines in the assembly hall.

Visitors were able to view various machines during tours of the assembly halls.

Unicorns football team stand on Family Day.

As main sponsor of the Unicorns, Optima provided some sporting action. Visitors were able to show off their skills in professional kit at the football team's stand.

A children’s program with the theme ‘Magic Forest’ was offered for the little guests. In addition to visiting the fairy tale hour, the herb garden, or the magic fairy, there was also plenty of action. The children had fun by getting a forklift driver’s license, navigating a ninja course, bouncing on the bouncy castle, or climbing the climbing wall.

Aerial view of the headquarters in Solpark on Family Day.

On Saturday, employees were able to show their families the world of packaging machines.

The little guests of the family day get their forklift license.

In addition to the children's program 'Magic Forest', the young guests were able to choose from a wide range of other activities, such as obtaining a forklift license.

As part of a management meeting, Optima executives from around the world met in Schwäbisch Hall last week. Some international colleagues also took the opportunity to combine their appointments and attend the open-air event and Family Day with their families.

Press release
Text and Image (.ZIP, 75.72 MB)
Denise Fiedler and Julia Völker
Do you have any questions? Please feel free to contact us.
Denise Fiedler and Julia Völker
Team Group Communication
+49 791 506-1472 pr-group@optima-packaging.comWrite e-mail
Denise Fiedler and Julia Völker
Denise Fiedler and Julia Völker
Team Group Communication
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